We're fluent in 4 languages:
Gold.
Boats.
Alaska.
Trades.
01 - WHAT WE DO
First, we are commercial gold dredgers in Alaska's Bering Sea. We captain and crew the Mining Vessel ("M/V") Eroica, a 10" dredge harbored in the Port of Nome in sub-arctic Western Alaska.
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Second, we produce a docu-series for 230k Youtube subscribers about the day-to-day operations of the M/V Eroica and its crew during the summer mining season.​
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Our production is:
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Focused on educating viewers about the real trials and travails of gold mining in Alaska's Bering Sea
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About teamwork, hard work, problem solving, and the prospect of striking it rich
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​Clean enough to show our kids (no adult language or themes)
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35-50 episodes per calendar year - 30 minutes each
02 - BY THE NUMBERS
SEASON 1 (FILMED 2023)
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33 EPISODES
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3.3 MILLION LONG-FORM VIEWS
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11.5 HOURS OF CONTENT PUBLISHED
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415,000+ HOURS WATCHED
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SEASON 2 (FILMED 2024) - ONGOING RELEASE
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DEMOGRAPHICS
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89% MALE
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22.5% AGES 25-44
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54% AGES 45-64
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22% AGES 65+
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60% USA
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30% CANADA, UK, AUSTRALIA, NEW ZEALAND, SOUTH AFRICA, GERMANY
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03 - WHO WE'VE WORKED WITH
National Brands
Gold Prospecting & Alaska Tourism
Global Manufacturer of Welding Products
Publicly Traded
>$4 Billion in Annual Sales
US Leading Precious Metals Retailer
Publicly Traded
>$9 Billion in Annual Sales
Influencer marketing is complicated. At its worst, creators and influencers can have unrealistic expectations, lack professionalism, or be exceptionally short-term in their thinking.
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But when it works, it really works. Brands can cultivate an authentic, organic experience for viewers that just isn't possible running a paid ad on Facebook, Google, or even traditional TV.
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We try to meet marketing managers where they are with their budget and goals, set crystal clear expectations, and make their lives easier, not harder. We also try to be creative and thoughtful with our brand integrations to elevate them over standard "ad reads."
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We choose to work with brands we know, use, and love because we already rely on dozens of vendors' tools, equipment, and gear to do the job of safely and effectively recovering gold in Alaska's Bering Sea. Why not use our history with a brand to create an authentic product placement or experience over just another ad read?
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We do this by:
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Co-branding or offering exclusive products and services (JM Bullion, AKAU Gold & Resort, Dream Mat)
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Showcasing the brand’s products in western Alaska’s unique, rugged environment (Lincoln Electric)
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We rely on our tools, equipment, and gear to do the job of safely and effectively recovering gold in Alaska's Bering Sea, and we love to partner with brands to show how their products make it all possible.​
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When appropriate, we are happy to incorporate performance-based metrics into our markets to make sure brands get what they pay for.​
04 - Contact Info
If you're interested in working with us please reach out to Alex (co-owner of the M/V Eroica and head of production) at:
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708.308.4038.